NOW TV football: offer and how it works

NOW: football offer

NOW TV football: offer and how it works

Before getting to the heart of the article, let me explain in detail what theNOW's football offer, what it includes and what are the costs to be incurred to access it.

With the NOW Sport Pass ticket (which also includes football), you can see 3 out of 10 Serie A matches for each round of the championship, 121 matches out of 137 of the UEFA Champions League, the whole BKT SeriesUEFA Europa League e Conference League Premier League and Bundesliga and then MotoGP, Formula 1 and the main tennis, golf and rugby tournaments.



All without constraints and without contract: with the possibility, therefore, to be able to look at the match calendar every month (or every week) and decide whether to keep the offer active, whether to cancel without any cost or whether to activate a short-term pass. , weekly or daily. Also in the price is included the vision of the contents in the quality Super HD on Sky.

Overall, there are 23 visible channels, including Sky Sports 24, Sky Sports One, Sky Sport Serie A, Sky Sport Football, Sky Sport F1, Sky Sport MotoGP, Sky Sports NBA, Sky Sports Arena, Sky Sport Golf ed Eurosport.

Having said that, let's move on to the prices. The NOW Sport Pass is available for the price of 14,99 € per month. Also, you can buy NOW Smart Stick with 2 month of Sport included at a cost of 29,99 euros. If you have never heard of it, NOW Smart Stick is a "key" produced by Roku that connects to the HDMI port of the TV and allows you to access all the contents of NOW, plus a series of additional apps, such as YouTube, with the possibility to control everything from remote control or smartphone app: I told you about it in more detail in my dedicated article.



Sports passes for one day and one week must be activated before viewing, by responding affirmatively to the warning that appears on the screen when you start viewing a content. Activation must be done within 6 months from the date of purchase of the pass. The viewing days of the 1-day Sport pass start from the date of activation and are consecutive. The one-month ticket, on the other hand, is activated automatically and provides for automatic renewal.

At the moment, there is no free trial of tickets and Sport passes and it is possible to access the contents of the latter from only one device at a time.

Requirements and devices supported by NOW

NOW TV football: offer and how it works

To take advantage of NOW's football offer, you need to be sure you have an internet connection and a device that can support the service. Below, therefore, you will find a list with all the devices that allow you to see NOW and their software requirements, plus the guidelines relating to the speed of the Internet connection.

    • computer - to access NOW contents from a computer, you need to install NOW Player, a free software compatible with Windows (from Windows 7 up) and macOS (from macOS 10.9 up). To browse the service catalog, you can use all the most popular web browsers: Google Chrome, Mozilla Firefox, Safari and Internet Explorer.
    • Smartphones and tablets - NOW is available as an app for Android and iOS. It is compatible with all Android devices equipped with Android 4.4 or later and with all iPhones and iPads equipped with iOS 9.0 or later. Rooted or jailbroken terminals are not supported.
    • Smart TV - the official NOW app is also available on Samsung Smart TVs (2015, 2016, 2017 and 2018 models) and LG (with WebOs 1.4.0, WebOs 2.0, WebOs 3.0, WebOs 3.5 or WebOs 4.0).
    •  NOW Smart Stick - it is a "key" made by Roku that connects to the HDMI port of the TV and allows you to access the contents of NOW, as well as many other apps: I told you about it in more detail in my article dedicated to the device.
    • NOW Box - it is a multimedia box that connects to the TV via an HDMI port and allows you to access all the contents of NOW, and more: I talked about it in more detail in my post dedicated to the device.
  • Video game console - owners of PlayStation 4, PlayStation 3, Xbox One and Xbox One S can access NOW contents by installing the official app of the service on their console.
  • Other devices - NOW is also accessible from other devices to be connected to the TV, such as the Vodafone TV set-top box, Apple TV and Google's HDMI Chromecast “key”, which allows the selected contents to be transmitted to the TV on smartphones and tablets.

As regards the Internet connection speed, an ADSL connection is required for at least 2.5 Mbps. You can check if your connection meets the NOW requirements by performing the speed test offered by the service.



How to activate the NOW football offer

NOW TV football: offer and how it works

To activate the NOW football offer, connected to the official website of the service, scroll the page until you reach the section dedicated to sport and first click on the button Discover the offer, in order to read all the characteristics of the passes and tickets available, and then on the button Choose the offer, to start the offer subscription procedure.

Now you have to choose which version of the pass or Sport ticket to subscribe. As already mentioned in the previous chapter of this tutorial, only one is available Sport Pass at the cost of 14,99 euro / month. Once you have made your choice, click on the button Buy Now corresponding to the step or ticket you wish to activate and proceed with the procedure.

On the page that opens, if you are already subscribed to NOW, click on the button Login, fill out the access form to the service using your credentials and confirm your willingness to purchase the Sport pass or ticket by clicking on the button Confirmation.

Alternatively, if you are not yet a member of NOW, fill out the form Sign up for NOW by entering your address in it e-mail  Password you intend to use to access the service and click on the button Continue.

NOW TV football: offer and how it works

Now fill out the form that is proposed to you by entering all your personal information in it: namelast namefiscal CodeaddresscityPOSTAL CODEprovince e telephone number.


Choose, therefore, whether to receive communications and commercial offers from Sky and whether to allowanalysis of behavior and preferences to receive personalized commercial initiatives and offers, placing the check mark next to the appropriate boxes, and go ahead by clicking on the button Proceed.


NOW TV football: offer and how it works

Finally, choose a valid payment method between credit card or prepaid card o PayPal accountclick on your button Proceed and complete the NOW registration procedure (with the purchase of the pass or the Sport ticket) by entering the data of the payment method you have chosen, then the credit card number or the access data of the PayPal account.

NOW TV football: offer and how it works

How to watch football streaming on NOW

Now you can access NOW from all your favorite devices and enjoy 7 out of 10 Serie A matches with the main big matches, the whole UEFA Champions League and the UEFA Europa League: let's see how together.

From computer

If you want to watch NOW football streaming from your PC, connect to the main page of the service and, if necessary, log in to your account by clicking on the button Log in located at the top right.

Once logged in, you must select any of the sport-related content and, if you have not already done so, you must install the player at NOW on your computer. The NOW player is completely free and is compatible with both Windows and macOS, so you won't have the slightest problem using it.

To proceed, click on the ☰ button located at the top left and select the item first Sport and then that Channels on air from the bar that appears on the side. At this point, locate the channel you intend to watch (in the tab On now you can find all the programs currently on air while in that On next programs that are about to air) and click on his first preview image and then on the button Download, in order to start downloading the NOW installation file.

NOW TV football: offer and how it works

To download completed, a PC Windows, open the NOW Player installation package (NOWTV-Windows.exe) and first click on Install and then end to conclude the setup.

NOW TV football: offer and how it works

I invented a Mac, extract thezip archive which contains the NOW player, starts the executable Installare NOW and complete the setup by clicking on the button first apri e poi quello end (after the progress bar has reached 100%).

NOW TV football: offer and how it works

After installing the NOW player on your computer, go back to the section Sport of the NOW official website, select the content of your interest, click on the button NOW Player already installed and consent to the opening of the program.

Alternatively, if you left the NOW site open, put the check mark next to the item I have installed NOW Playerclick on your button Look now! and accepts the execution of the software by replying affirmatively to the warning that appears on the screen.

Within a few seconds, the NOW player will open and the viewing of the selected content will start. If you have subscribed to the daily or weekly version of the Sport pass, you will have to activate it by clicking on the button Activate the Ticket which will appear in the center of the screen.

NOW TV football: offer and how it works

Once you have started playing the content of your interest, you can use the NOW player controls to manage its viewing: at the top, from left to right, you can find the volume control bar, the button to choose audio language and subtitles (the comic), the button to activate the full screen view and the button to adjust the streaming quality (reduced or standard), which is represented by a gear icon.

At the bottom, however, there are the Description of the program on air, the bar indicating its duration and the button Change channel, which allows you to view a list of NOW sports channels and quickly switch between them.

NOW TV football: offer and how it works

Give smartphone and tablet

An urgent commitment pushes you to leave the house on the day your favorite team plays? No problem: with NOW you can watch football matches even on the move, from smartphones and tablets, using the official application of the service for Android and iOS.

If you have a device Android, you can download the NOW app by simply opening the Play Store (the colored ▶ ︎ symbol on the home screen), looking for “NOW” in the appropriate bar located at the top and tapping first on the name of the application in the search results and then on the button Install. If you are reading this post directly from your Android device, you can press here and immediately go to the Play Store page that contains the NOW app.

NOW TV football: offer and how it works

If you use a iPhone or iPadinstead, you can download the NOW app by opening theApp Store (the “A” icon on a blue background located on the home screen), by selecting the tab Search which is located at the bottom right and looking for “NOW” in the appropriate bar.

After searching, locate the NOW icon, press the button Ottieni / Installa located next to it and, if necessary, verify your identity using Touch ID, Face ID or entering your Apple ID password. If you are reading this post directly from your iPhone or iPad, you can press here to immediately open the App Store page that contains the NOW app.

Once installation is complete, start the NOW app on your smartphone or tablet and log in with your account credentials. Once this is done, press the ☰ button located at the top left and select the item first Sport and then that Channels on air from the bar that compares di lato.

Therefore, it identifies the channel or event to watch and presses on it preview image to start the vision. If you have activated a daily or weekly sports pass, you will need to confirm its activation by replying Yes to the warning that will automatically appear on your device screen.

NOW TV football: offer and how it works

Yes TV

There is nothing better than a football match watched on the big screen in the living room, possibly in the company of friends and relatives. Well, with NOW this is also possible: just be in possession of one Smart TV equipped with NOW support or one of the devices to connect to the TV listed in the chapter of this post dedicated to the requirements and devices supported by NOW, such as NOW Smart Stick, NOW Box, Apple TV, a game console or a Chromecast (the Google's HDMI key).

NOW TV football: offer and how it works

The procedure to follow is disarmingly simple: if you have a Smart TV or a game console between PS3, PS4, Xbox One and Xbox One S, all you have to do is access the application store on the device, look for theNOW app and install it (at this juncture, my tutorials on how to download apps on Samsung Smart TVs and how to download apps on LG Smart TVs may help you).

If you have NOW Smart Stick or NOW Box, this step is not necessary as the NOW app is already included “as standard” in the device. The same goes for Chromecast, which relies on the NOW app for smartphones and tablets to transmit content to the TV.

Once the NOW app is started, the steps to take are almost the same on all devices: you need to log in to your account, then use the side navigation menu to go to Sport e Channels on air and you have to select the channel to watch. If you have activated the Sport pass in daily or weekly version, you must consent to its activation and the streaming will begin.

NOW TV football: offer and how it works

Also, if you have a NOW Smart Stick, for an NOW Box or chromecast, you can send NOW contents from your smartphone or tablet to the TV simply by pressing thedevice icon present in the NOW app (top right), by selecting the name of your Smart Stick, NOW Box or Chromecast from the menu that is proposed to you and choosing the option Watch on TV after selecting the content of your interest.

How to deactivate the NOW football offer

NOW TV football: offer and how it works

One of the main advantages of NOW over traditional pay TV services is that it can be deactivated at any time at no cost. If you have subscribed to the monthly Sport ticket and want to deactivate its automatic renewal, connected to the NOW main page, log in to your account (if necessary) and first click on the you don't know placed at the top right and then on the item My offer present in the menu that appears.

On the page that is shown on the screen, click on the button Modification placed next to the name of the Sport pass to be deactivated, put the check mark next to the reason that is pushing you to cancel your subscription (eg. I suspend NOW temporarily) and click on your button Confirmation to complete the operation. You will be able to continue viewing the contents of your ticket until the natural expiration of the same.

In case of dubbi or problem

NOW TV football: offer and how it works

Do you still have any doubts about the activation of the NOW football offer? Do you already have an account on NOW but are you having problems viewing the contents included in the Sport ticket? In this case, I invite you to consult the official support page of NOW looking for the topic of your interest (eg. sport o football) in the appropriate box or by selecting one of the themes available in the tabs below (eg. Purchase Ticket or Pass o NOW devices).

If reading the support pages didn't help, you can contact NOW support via message or chat by clicking on the item Log in present in the card Contact us (bottom right). On the page that opens, if it is a time between 10:00 and 22.30, you can start a chat with an operator by clicking on the button Enable chat that appears in the lower right corner of the screen.

Alternatively, you can send a message to NOW customer care by selecting the topics of your interest from the drop-down menus What is the reason for your contact? (Eg. Information request), Category (Eg. Purchase Ticket or Pass) is Subcategory (Eg. Sport Pass) and typing your message in the box that appears at the bottom of the page.

Article created in collaboration with NOW.

NOW TV football: offer and how it works

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